Customer is the core business of enterprise operation. To acquire and retain customer is the critical target. Through continuously creating value for customers, enterprise survives, develops and benefits itself. Incessant contacts, acquaintance and communication with customer, are crucial to acquiring and retaining customer. Thus, enterprise’ key businesses lay in i) effectively seeking customers, contacting customers, understanding customers and communicating with customers; and ii) all related marketing and sales organization, management, performance, whole process control and staff performance assessment. Therefore, based on above concepts of customer management philosophy and large enterprises’ practical demands in real work, Qitongbao has been designed and developed. Through the usage of Qitongbao by company boss and/or senior managers and/or related staff, Infobird helps them i) deeply understand customer management philosophy, ii) design and execute customer management flow, iii) arrange marketing and sales to seek customers, contact customers, communicate with customers in overall, and iv) monitor and control the whole process, so that enterprises can manage and control the whole process of customer management, and finally achieve business goals.
In the past more than 1 year, Qitongbao has been sold to and used by nearly 1000 enterprises, set foot in dozens of industries and gained a dozen industrial application values. Customers are covering world’s top 500 enterprises in China, listed companies, Industry well-known enterprises, regional leading enterprise and other large clients, and many new e-commerce business companies throughout the country except Tibet, Qinghai, Taiwan and Macau. After using Qitongbao, these enterprises have greatly emphasized this business philosophy — “customer management is the core of company management”. And based on customer-centric business philosophy, all related marketing and sales organization, management, performance, control, etc have been fully improved. Especially, customer retain rate and recommend rate have 1-5 times increase than former ones. Customer request response rate and customer satisfaction have been enhanced at the fastest speed.
The deployment and usage of Qitongbao is very flexible and convenient. There are no hardware and software investment as long as users have a PC with headset and Internet connection at any place, not limited to a specific space. Thus, it fairly reduces the using threshold of Qitongbao and increases efficiency.
Under the environment of global financial crisis, the economic growth has been significantly slowdown. Customer management is worth more attention. And Qitongbao creates a new usage mode and possess mode for customer management. It is engaged to provide more value for customers.
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